Hit List
The Whelby Hit List was first released during the summer of 2001. At that time, the primary focus was to help geologists maintain an awareness of current activity within a core area in the province of Alberta. Activity from British Columbia and Saskatchewan were added in the spring of 2002. The original set of hit lists would become known as the Exploration Collection, since then renamed to the Drilling Collection.
In the summer of 2002 the focus was expanded to the interest of service company sales staff. It quickly became apparent that the Whelby Hit List was able to assist Account Managers with a simple and effective means of increasing their awareness of client needs by maintaining an awareness of the activity within their accounts.
During the winter of 2002/2003, the scope of the Hit List was extended to Crown Land Sales. Individuals with an interest in Land Sales were now able to make the most of the power of the Whelby Hit List. Receiving a prepared report of concise information for a particular core area not only saves time, but also keeps the focus on the primary task at hand.
The summer of 2003 saw the advent of the Production Collection, since then renamed to the Status Collection. The main interest of this collection was the change in production status, otherwise known as Status Change. Status Release (wells coming off the confidential status) was also established at this time, as were lists for Re-completions and Weekly Drilling Progress.
Decision Cube
By December of 2003 it had become obvious that the Hit List was a proven method of staying on top of an area of interest on a day by day, as it happens, and going forward basis. Still, something was lacking. Although the Whelby system had accumulated a wealth of information, there was no easy method for analysis. What was required was a tool that would help to slice and dice this large amount of data. A tool that would help distinguish the forest for the trees. A tool such as a pivot table, also known as a decision cube. And so, the Whelby Decision Cube was born.
The first demonstrations of the Decision Cube were conducted in August of 2004. It became immediately apparent that the Decision Cube was to be a winner. Just like the Hit List quickly won acclaim as an excellent way of staying on top of activity day by day going forward, the Decision Cube was equally adept at handling vast amounts of information from days gone by. It was a natural extension of the continued enhancement of the Whelby System.
The intuitiveness of the GUI of the Decision Cube has become very popular with both producers and service companies. It is a clear demonstration that a pivot table need not be intimidating. For the needs of most individuals, 10—15 minutes of training is all that will be required.
Account Tracker
The Hit List has been a favorite amongst service companies for some time now. Its ability to keep account managers informed of the activity of their clients empowers them to provide quality service.
Work on enhancing this methodology was begun in September of 2004. In January of 2005 a new product was introduced, aptly named the Whelby Account Manager. This would be the first web-based product to enter the playing field. Once again, a few demonstrations of this product would prove it to be another winner from the Whelby system, which is maintained daily. As such, not only can it demonstrate the amount of activity each Account Manager is charged with, but also can display all accounts that are currently unassigned. This is clearly a product that Sales Managers and their administrative staff have taken a shine to. As with all Whelby product, additional enhancements are currently in the works.
Spudables
The Spudables application was a big move into Geographic Information Systems (GIS) and the visualization of the data that was being captured in Whelby Hit Lists. Using the power of the Google mapping interface, spudable well licenses came to life in a very interactive interface that positioned wells on the map and superimposed rig locations.
This combination of rigs and spudable wells provided a wealth of information to both operators and service companies. Service companies could now see the potential drilling/servicing opportunities in an area, and operators could see what rigs were in the vicinity to help reduce the costs of getting a rig onsite.
Generwell
The development of the Generwell product was the first strategic move by Micotan away from their primary line of business providing data to the oil & gas industry.